Formed in 2019, Naked Generation was born out of a love affair for Indian textiles and vintage fashion.
For the photography we always opted to shoot in natural locations in reflection of the organic garments and slow process involved in creating them. Inviting friends to model instead of professional models, to create more authentic serene images that reflect femininity at ease.
The debut collection was the ‘Sisterhood Collection’ and has very much been a running theme throughout this visual narrative for this brand, which has gained a strong community on Instagram.
